The Beti Bachao Beti Padhao (BBBP) scheme is a flagship initiative of the Government of India launched in 2015 to tackle the serious issue of declining child sex ratio (CSR) and gender discrimination in Indian society. It is implemented across ministries, institutions, and communities to ensure survival, protection, and education of the girl child.
Beti Bachao Beti Padhao (BBBP)
The Beti Bachao Beti Padhao (BBBP) scheme is essential for UPSC aspirants to understand as it addresses topics under Social Justice, Vulnerable Sections, and Welfare Policies in GS Paper II. Launched with high-level political commitment, it aims to correct deeply rooted gender imbalances and raise awareness through grassroots and digital campaigns.
Overview – Beti Bachao Beti Padhao (BBBP)
Launched on 22 January 2015, the Beti Bachao Beti Padhao (BBBP) scheme primarily focuses on preventing gender-biased sex selection, ensuring the survival of girl children, and promoting their education and empowerment. The scheme operates through community-level mobilization, media outreach, and convergence with other welfare programmes like Sukanya Samriddhi Yojana.
Overview – Beti Bachao Beti Padhao (BBBP) | |
| Feature | Details |
| Launch Date | 22 January 2015 |
| Launch Location | Panipat, Haryana |
| Key Ministries | MWCD, MoHFW, MoE |
| Focus | Survival, education, and empowerment of the girl child |
| Type of Scheme | Awareness + Convergent Policy Implementation |
| Coverage | All districts across India |
Objectives of Beti Bachao Beti Padhao (BBBP)
Before viewing the objectives in tabular form, it’s crucial to know that BBBP is not a standalone cash scheme. It combines policy-level interventions, community awareness, and enforcement of laws like the PCPNDT Act.
Objectives of Beti Bachao Beti Padhao (BBBP) | |
| Objective | Description |
| Prevent Gender-biased Sex Selection | Strict enforcement of PCPNDT Act |
| Ensure Survival and Protection of Girl Child | Improve healthcare, immunization, and nutrition |
| Promote Education of the Girl Child | Enhance enrolment and retention of girls in schools |
| Change Societal Mindset | Encourage behavioral change through campaigns |
| Strengthen Public Systems | Use of health, education & local government infrastructure |
Implementation Structure of BBBP
The Beti Bachao Beti Padhao (BBBP) scheme is executed through a convergent approach at all administrative levels. It engages various stakeholders from central ministries to local panchayats to ensure gender-responsive governance.
Implementation Structure of BBBP | ||
| Level | Key Institutions Involved | Responsibilities |
| Central | MWCD, MoHFW, MoE | Funding, policy direction, performance review |
| State | State Women & Child Departments, Health, Education | Planning and coordination |
| District | District Collectors, DCPOs, CDPOs | Local implementation, IEC campaigns, community mobilization |
| Village | Gram Panchayats, Anganwadi, ASHA, SHGs | Field-level outreach, data collection, grievance redressal |
How to Apply for Benefits under Beti Bachao Beti Padhao (BBBP)
Although BBBP does not offer direct cash benefits, it links with schemes like Sukanya Samriddhi Yojana (SSY), NSIGSE, and others. Citizens can apply for these linked benefits through government portals.
Application Link:
https://wcd.nic.in/bbbp-schemes (Official Ministry of Women and Child Development portal)
https://www.india.gov.in (Unified Government Portal)
Steps to Apply for Linked Benefits under BBBP (like Sukanya Samriddhi Yojana)
The most prominent benefit under BBBP is through Sukanya Samriddhi Yojana (SSY). Follow these steps::
- Visit your nearest bank or post office that offers Sukanya Samriddhi Yojana (SSY).
- Collect and fill the SSY Application Form (available online or offline).
- Attach necessary documents:
- Birth certificate of the girl child
- Address and ID proof of the guardian
- Passport-size photographs
- Submit the application form with minimum initial deposit (₹250).
- The account is opened under Sukanya Samriddhi Yojana, supporting the objectives of BBBP.
Achievements of BBBP
Since its launch, BBBP has shown improvements in several districts in Child Sex Ratio (CSR) and awareness indicators. Although its execution varies, the social messaging has been impactful nationwide.
Achievements of BBBP | |
| Indicator | Status (As of 2023) |
| Improved CSR | 422 districts showed positive growth |
| Campaign Reach | 5 lakh+ awareness events and campaigns conducted |
| Social Media Impact | Viral campaigns like #SelfieWithDaughter |
| Girl Education | Higher enrolment in secondary schools in BBBP districts |
| Sukanya Samriddhi Accounts | Over 2.5 crore accounts opened nationwide |
Related Schemes under BBBP
The Beti Bachao Beti Padhao (BBBP) programme integrates with multiple central schemes aimed at education, safety, and financial security of the girl child.
Related Schemes under BBBP | |
| Scheme | Focus Area |
| Sukanya Samriddhi Yojana (SSY) | Long-term savings for girl child |
| KGBV (Kasturba Gandhi Balika Vidyalaya) | Free residential education for girls |
| NSIGSE | Incentives to reduce dropout rate in girls |
| Balika Samridhi Yojana | Conditional cash transfer for girl birth |
| UJJAWALA Scheme | Protection of women and girls from trafficking |
FAQs on Beti Bachao Beti Padhao (BBBP)
Is Beti Bachao Beti Padhao a cash benefit scheme?
No. It is primarily an awareness and convergence programme. Cash benefits come through related schemes like Sukanya Samriddhi Yojana.
How to apply for BBBP benefits?
Apply through relevant schemes like SSY via post office/bank or contact local district officials for education-linked schemes.
Is there a central portal to apply?
Yes. Visit https://wcd.nic.in or https://www.india.gov.in for linked schemes.
Who is eligible for BBBP-related benefits?
Families with girl children below the age of 10 years (for SSY), school-going girls (for NSIGSE), or those in need of shelter, safety, or empowerment.
What are the key documents needed?
Birth certificate of the girl child, address and ID proof of parent/guardian, school ID (for education schemes).
How many schemes are linked with BBBP?
At least 5–6 core schemes work in alignment with BBBP to support girl child welfare.
Which ministry manages BBBP?
The Ministry of Women and Child Development (MWCD), in coordination with the Ministries of Health and Education.

